For nine years, World of Warcraft , aka WoW , has been crowned as the king of MMOs online (MMORPG) with a fantasy universe where waged an eternal war between the alliance and the horde, however , being in the market for so long has caused gradually becoming less active players and subscribers, even after the release of Mists of Pandaria, the last expansion. Therefore, close to ten years old, Blizzard could renew its business model to include microtransactions within the game to keep their players and attract new ones.
The news came on Battle.net (Blizzard official website) with an official statement:
"Yes, we are currently testing and exploring the possibility of adding a way for players to make purchases directly within the game . Soon we will be announcing the details, but so far it is a possibility that we consider for the future of WoW ".
Microtransactions, Blizzard allow new revenue to buy items in the store that arise put into the game (similar to that already used in Diablo III), so that to have another source of funding, and seeing the progression of other games with microtransactions incorporated wonder if Blizzard is considering adding new free patterns in WoW that increase or maintain the 8 million players currently has the game.
Can you imagine playing WoW for free without paying monthly bonus?
Most serious WoW rival as Guild Wars 2, and have opted for the F2P (Free-to-play). But this addition, do not happen in at least one or two more years, while micropayments incorporate and test the game, the first step to introduce this business model.
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